Internet medical income growth began to enter exponential growth stage is five times that of the same period last year
Recently, the Shenzhen-based Internet medical service platform for medical treatment 160 released the 2016 semi-annual report. The report shows that the company's total operating income during the reporting period was approximately 27.7 million yuan, an increase of 247% over the same period last year, which was 116.7% of the total revenue for the whole year. Among them, Internet medical platform service revenue was about 24.29 million yuan, about 5 times that of 4.95 million yuan in the same period last year. Internet revenue growth began to enter an exponential growth stage.
Large-scale expansion of manpower investment tripled
As of June 30, 2016, there were 3,017 hospitals for 160 hospitals, and 830 were added during the reporting period, of which 1,139 were in the top three hospitals, and 342 were increased during the reporting period, completing the annual target ahead of schedule. The number of doctors available for the platform exceeded 470,000, and more than 30,000 were added during the reporting period; more than 97 million registered users were registered, and 29 million were added during the reporting period. The cumulative number of registered patients exceeded 69 million, the cumulative number of service users exceeded 240 million, and the proportion of mobile users exceeded 60%. The platform's services have covered more than 200 cities in Beijing, Shanghai, Guangzhou, Shenzhen, Hong Kong, etc., and opened international medical services in the United States, South Korea, Japan and other countries.
In the income composition of the first half of the year, the proportion of Internet medical platform service revenue increased significantly, reaching 87.69%. The rapid growth of Internet medical platform service revenues led to an overall gross profit margin increase of 14.64% over the same period last year, reaching 83%, and the profitability was significantly enhanced.
However, behind the significant year-on-year growth in revenue in the first half of the year, the company's investment is also increasing rapidly, especially labor costs. "Because of the large-scale expansion of the market, the number of incumbents in the first half of this year was three times that of the same period of last year." Luo Ningzheng, a 160C CEO. The labor cost paid in the first half of the year was 59.19 million yuan, compared with 14.32 million yuan in the same period last year, and the labor cost has more than tripled.
According to reports, the company's Internet revenue growth mainly comes from three channels, one is the service fee for medical service companies to cooperate, monthly or annual fees, the second is the pharmaceutical brand cooperative marketing revenue, and the third is insurance sales revenue. "Although it is still losing money, the company's Internet medical platform business revenue has begun to show an exponential growth trend, platform-based value-added service revenue has not been fully tapped, and revenue growth has huge potential." Luo Ningzheng said.
According to industry sources, the operation of medical care 160 is in line with the development characteristics of the Internet medical industry . With the adjustment of business strategy and the continuous optimization of organizational structure, the operating cost of medical treatment 160 is expected to be greatly reduced, and the loss will also be reduced. It is expected to turn losses into profit next year and become the first mobile medical enterprise to achieve profitability.
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