On WeChat and Weibo, compare the number of steps with friends, use the public number and registered platform to register, or directly purchase the drug through the e-commerce platform to get home. Then, we can use the Internet to do something for our health?
At present, some changes have quietly occurred. Internet manufacturers represented by Alibaba and Tencent continue to connect with offline hospitals to test innovative applications. Mobile medical applications are also favored by the capital market. According to incomplete statistics, hundreds of medical health Internet Companies are on the road to financing. From 2014 to 2015, China's “Internet + Medical†market scale was 2.95 billion yuan and 4.27 billion yuan, respectively, with a growth rate of 44.7%. It is estimated that by 2017, this figure will exceed 12.53 billion yuan. Yao Jianhong, deputy director of the National Health and Family Planning Department, said: "The Internet is a very important aspect of deepening medical reforms for hospitals. Through health information services and smart medical services, we can amplify the effects of quality resources and better benefit the people. the masses."
But on the other side of the coin, the future is not bright. A series of policies, including e-prescribing, are not clear, and there are still uncertainties in the deep integration of the Internet and medical care. Outside the hospital, the frequency of use is low, the user's stickiness is poor, and a large number of mobile medical applications are “feeling deadâ€. Statistics from third parties show that nearly 40 medical and health Internet companies have closed down this year alone. Well-known applications such as Chun Yu doctor, clove garden, and apricot forest have also begun to transform strategically.
The picture on the left is in the Wuyuan County Hospital of Guyuan City, Ningxia. The doctor uses the remote consultation system and experts from the superior medical department to conduct consultations on the patient's condition. Xinhua News Agency reporter Peng Zhaozhi
The upper right picture shows the doctors of the People's Hospital of Xianghe County, Hebei Province, and the remote consultation of experts from Beijing Tongren Hospital. Xinhua News Agency reporter Wang Xiaoshe
The following picture shows a patient using the citizen card registration outside the clinic of the Cardiovascular Department of the Red Cross Hospital of Hangzhou, eliminating the trouble of waiting in the registration window. Xinhua News Agency reporter Huang Weishe
Face 1.0:
Start with registration and payment
Starting from August 9th, Peking University First Hospital opened its service window to Alipay in the Alipay. It not only enables online appointment registration, but also the nation's first online service to apply the “anti-yellow modelâ€. Kim, general manager of ants serving the medical industry Wang Bo Description: "With real-name information, Alipay to precisely match the registered person by the person seeking medical information on the identity of users, behavioral characteristics networks established hierarchical system of multi-dimensional signs, through data mining. And modeling, effectively identify the identity of the ox, and establish a 'blacklist' library for the hospital."
Online registration is the perfect “breaking ice†entrance for “Internet + Medicalâ€. Taking Beijing as an example, the Beijing Municipal Health Planning Commission has introduced a number of measures: Before the end of 2016, 22 hospitals in Beijing will cancel the site numbering and change to the “non-emergency comprehensive appointmentâ€, etc. The way is the Internet. In addition to the Alipay service window, Tencent also launched a unified registration open platform with partners including “Micro Medical (registered network)†in WeChat city service. According to reports, so far, WeChat registration platform has been in more than 60 cities.
The next step after implementing the registration appointment is to pay. Wang Wei, director of the Shenzhen Municipal Bureau of Human Resources and Social Security, said that since June this year, Shenzhen has become the first city in the country to complete medical insurance mobile payment through Internet channels. After the insured person binds the financial security social security card through the payment platform, Medical insurance and self-paid mobile payment can be completed in one button in 17 pilot hospitals throughout the city. "Next, Shenzhen will gradually explore the use of mobile payment, including maternity insurance, outpatient clinics, hospitalization, social health clinics, drugstores, etc., to make it easier for the public to seek medical treatment."
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