The total investment of the agreement is 44.06 billion yuan, 20 major medical and beauty projects, and Chengdu is the capital of China's medical beauty.

The Arterial Network was informed that from June 8th to 10th, the first Chengdu International Medical and Aesthetic Industry Conference and the “Medical Beauty Capital” Summit Forum was held in Chengdu. 20 major medical and beauty projects were signed at the meeting, with a total investment of 440. 600 million yuan, involving Chengdu High-tech Zone, Wuhou District, Jinniu District and Chenghua District.

At the signing ceremony of the on-site project, the Chengdu Municipal People's Government and the China Plastic Surgery Association signed a strategic cooperation agreement to jointly promote the establishment of the “China Medical and Aesthetic Industry Incubation Center”, set up the “Medical Beauty Capital” Industrial Development Guidance Fund, and established “China Plastic Surgery”. The First Clinical Specialist Hospital of the Beauty Association, to build a " medical beauty product testing center", to create a medical beauty town, and to establish a high standard of Chengdu medical beauty industry standard system.

The Chengdu High-tech Zone Management Committee and Chengdu Medical Health Investment Group Co., Ltd. signed a strategic cooperation agreement for the medical beauty town project, with a planned investment of 5 billion yuan. “Medical Town” is located in the area of ​​Chengdu Tianfu International Bio-City, covering an area of ​​390 mu, and will build an industrial layout of “one core, one district and two floors”.

Wuhou District has signed a strategic cooperation framework agreement with 8 domestic and foreign enterprises, and the total amount of intentional investment of enterprises is 17.21 billion yuan. According to the "Wuhou District Medical Beauty Industry Development Plan (2018-2030)", the district and Sichuan University are currently planning to build a large health industry nuclear core - "Huahua West International Wisdom Valley".

The good development trend of Chengdu medical beauty industry has attracted many international and domestic medical and beauty enterprises to pay attention to Chengdu and Chengdu. On April 28th, the General Office of the Municipal Government issued the “Support Policy for Accelerating the Development of Medical Beauty Industry in Chengdu”, and issued 19 specific policies for rewards, subsidies, and supervision services, among which Nobel, who is engaged in innovation and entrepreneurship in the medical and aesthetic industry. International top talents (teams) such as award winners can receive a maximum of 100 million yuan. In accordance with the overall requirements of accelerating the construction of a city that fully reflects the new development concept and striving to achieve the "three-step" strategic goal of Chengdu in the new era, Chengdu will vigorously develop the medical and beauty industry and accelerate the construction of the "medical beauty capital."

This summit forum, Chengdu High-tech Zone, Chengdu Tianfu New District, Wuhou District, Jinniu District, Wenjiang District and various intent cooperation units signed a contract, 20 major medical and beauty projects signed at the conference, the total investment of the agreement was 44.06 billion yuan. Among them, 13 projects will be contracted in a centralized manner, with a total investment of 41.2 billion yuan. The contracted industrial projects cover upstream and downstream enterprises in the medical and industrial chain.

With the development of medical technology and the upgrading of people's consumption, the demand for beauty consumption represented by medical beauty has continued to grow, and it has become the fourth largest consumption hotspot after housing, automobile and tourism in addition to basic living consumption.

The medical and aesthetic industry is one of the key industries in Chengdu, so how to plan for its long-term development, the “Chengdu Medical Beauty Industry Development Plan (2018-2030)” released on April 13 has given detailed guidance directions. Chengdu will focus on improving the quality and scale of the medical beauty industry. By 2025, the medical beauty industry's operating income will reach 100 billion yuan, and in 2030 it will reach 200 billion yuan, becoming the country's leading and world-renowned "medical beauty capital." The following are the detailed planning goals:

First, the planning basis

1. Development status

1. The development of medical and aesthetic institutions is in good shape. At present, the city's medical and beauty institutions have basically formed a development pattern with medical beauty hospitals as the main body, medical beauty clinics and clinics, and general hospital beauty departments. In 2016, there were 159 medical and beauty institutions in the city, ranking second only to Shanghai and Beijing, ranking third in the country, including 17 medical beauty hospitals and 59 medical beauty clinics. Private medical and beauty institutions account for more than 90% of the total, mainly engaged in cosmetic surgery, beauty and dermatology. The city's medical beauty service volume is about 500,000 person-times, of which about 65% are serviced by medical beauty hospitals.

2. The advantages of scientific and technological innovation resources are outstanding. Chengdu is a science and technology center in Southwest China, and has gathered many innovative resources in the fields of medical beauty, biomedicine and so on. Colleges and universities represented by Sichuan University, University of Electronic Science and Technology, Chengdu University of Traditional Chinese Medicine, Southwest Jiaotong University, Chengdu Medical College, etc., have gathered a group of top medical and beauty leaders at home and abroad, and are in the fields of dental beauty and wound repair. The forefront of the country. Blu-ray Inno, Dikang Pharmaceutical, Aotai Medical and other enterprises have strong competitive advantages in 3D bio-printing, medical materials, medical imaging equipment and other fields.

3. The development of the gathering has taken initial shape. As of the end of 2016, about 70% of the city's medical and beauty institutions are located in Wuhou District and Chengdu High-tech Zone. Among them, there are 84 in Wuhou District, accounting for 52.8% of the city's total. They are mainly concentrated in the areas along Renmin South Road and Hongpinglou Business Circle with convenient transportation, complete facilities and high commercial popularity. There are 27 high-tech zones in Chengdu, accounting for 17% of the city's total, mainly distributed in Fangcao Street and Dayuan.

4. The support of medical and beauty related industries is solid. Chengdu tourism, finance and other industries have strong strength and can provide strong support for the medical beauty industry. Chengdu Yiye is livable and has a beautiful environment. The surrounding areas are well-respected and rich in tourism resources. In 2016, the total number of tourists received exceeded 200 million, ranking second in the sub-provincial cities. Chengdu's financial industry achieved an added value of 160.4 billion yuan in 2017. It ranks first in the central and western cities in the “China Financial Center Index” ranking, and can provide strong financial support for the medical beauty industry.

2, there is a problem

At present, there are still some problems to be solved in the development of the medical beauty industry in our city.

First, the industrial chain is not perfect, and the manufacturing links of medical beauty drugs and equipment are relatively weak;

Second, the market order needs to be regulated. The phenomenon of medical beauty services in some life and beauty institutions still exists, and the disputes between medical and beauty are more prominent;

Third, the brand has insufficient influence, and there are fewer medical and cosmetic institutions with strong influence at home and abroad;

Fourth, the receptor system of public hospitals is restricted, and the advantages of scientific research and talents have not been fully utilized. The use of tie in Chengdu medical beauty industry is insufficient.

3. Facing the situation

1. The medical beauty market has broad prospects. Thanks to the rapid development of medical beauty technology and the continuous increase of personal income, the scale of the medical beauty market will maintain rapid growth. The growth rate of the global medical beauty market will be significantly higher than the economic growth rate in the same period. China's medical beauty industry market is ranked third in the world. With the rapid improvement of residents' consumption capacity and the change of consumption concept, China's medical beauty market will grow rapidly in the future.

2. The integration of medical and beauty institutions in China has intensified. At present, China's medical beauty industry is still in the growth stage, and medical and beauty institutions are generally not strong. With the full liberalization of social medical services, more private capital will enter the field of medical beauty. Under the situation of increasing market competition, the phenomenon of mergers and acquisitions between medical and beauty institutions will further increase. In the future, large-scale chain medical beauty institutions with brand effect and scale effect will become the development trend, and industry concentration is expected to gradually increase.

3. The development potential of Chengdu Medical and Aesthetic Industry is great. Chengdu citizens are happy to accept new things and new ideas, and the consumption concept is generally ahead of them, with strong medical beauty awareness. As a national central city, Chengdu has a strong radiation capability. The hinterland of the market covers nearly 200 million people in southwestern regions such as Yunnan, Guizhou, Sichuan, Chongqing and Tibet. The demand for medical beauty is strong. Under the situation that the country's “One Belt, One Road” construction is fully promoted, Chengdu, which is committed to building an international gateway city, is shifting from the hinterland of the hinterland to the frontier of pan-European pan-Asian countries. In terms of the accumulation of talents, capital and other industrial factors and attracting high-end consumers. Have a strong competitive advantage.

Second, guiding ideology, basic principles and development goals

1. Guiding ideology

Fully implement the internship in the new era of socialism with Chinese characteristics, in accordance with the overall requirements of accelerating the construction of a city that fully reflects the new development concept, and strive to achieve the "three-step" strategic goal of Chengdu in the new era, seize the opportunity of consumption upgrading, and deepen the supply side structure. Reform, continue to meet the people's growing needs for a better life, to build a medical beauty industry ecosystem as the main line, to highlight the development of medical beauty services, accelerate the development of medical beauty manufacturing, and extend the development of related industries, with brand building as the lead, Efforts will be made to introduce and cultivate market players, strengthen the construction of carriers, innovate the supply of key elements such as talents, technologies and policies, standardize the development order of the industry, enhance the competitiveness of the industry, and realize the high-quality development of the medical beauty industry, and build Chengdu into a national leading and globally renowned one. The beauty of medicine."

2, the basic principles

1. Adhere to the combination of market leadership and government regulation. Strengthen the core position of market players in promoting the development of medical beauty industry, optimize resource allocation, and fully stimulate market vitality. Strengthen market supervision, strengthen the responsibility of market entities, investigate and deal with violations of laws and regulations, regulate market order, and promote the sustainable and healthy development of the medical beauty industry.

2. Adhere to the combination of attracting big and attracting endogenous cultivation. Make full use of international and domestic factor resources, deeply participate in global industrial division of labor and cooperation, and accelerate the introduction of a number of well-known medical and beauty institutions and their affiliates. Strengthen the cultivation of local medical and beauty institutions (enterprises), strengthen brand building, and continuously enhance the competitiveness of market players.

3. Adhere to the combination of agglomeration development and integration development. Highlight key areas, promote the development of medical beauty industry, and achieve efficient use of elements. In line with the development trend of industrial integration, we will promote the integration of medical beauty and life beauty, trade, tourism, information services and other industries, and promote the development of catering, accommodation, transportation and other industries.

3. Development goals

Focus on improving the quality and scale of Chengdu's medical beauty industry, accelerating the gathering of well-known medical and beauty enterprises, institutions and talents at home and abroad, and continuously enhancing the competitiveness, influence and radiation of the industry. By 2025, Chengdu's medical beauty industry's operating income will reach 100 billion. Yuan, reaching 200 billion yuan in 2030, has become the leading and world-renowned "medical beauty capital" in the country.

Third, the development focus

Seize the opportunity of consumption upgrading, aim at the development trend of the industry, highlight the development of medical beauty service industry, accelerate the development of medical beauty manufacturing industry, extend the development of related industries such as information services, and focus on building a medical beauty industry ecosystem.

1. Highlight the development of medical beauty services

Comply with the development trend of minimally invasive, safe and refined medical beauty services, focusing on the development of surgical beauty, skin beauty and tooth beauty, actively cultivating Chinese medicine beauty, speeding up the introduction and cultivation of a number of well-known medical and beauty institutions (enterprises), and improving the service level and influence of the industry. To improve the city's medical beauty service system.

2. Accelerate the development of medical beauty manufacturing

Focusing on the development needs of the medical beauty service industry, giving full play to the advantages of the city's bio-pharmaceutical industry, actively expanding to the upstream of the medical beauty industry chain, focusing on the development of medical and aesthetic materials, medicines and medical devices related to the medical and beauty industry, supporting the university's combined biomedical enterprises to strengthen technology Innovation, breakthrough cutting-edge technology such as stem cell biotechnology, laser technology, filling materials, etc., the introduction of a number of medical and aesthetic manufacturing enterprises with core technology.

3. Extend the development of medical beauty industry

Relying on the medical beauty service industry and related manufacturing industries, we will extend the development of related industries such as information services, cultural creation, tourism, life beauty, trade, exhibition, finance, etc., and promote the benign interaction and mutual benefit of the medical beauty industry and related industries, forming a “big” The development pattern of medical beauty.

Fourth , the spatial layout

In combination with the status quo and future development requirements of the city's medical beauty industry, we will continue to focus on intensive development of clusters and accelerate the construction of a spatial layout system for the medical beauty industry in the “three districts and two cities and more points”.

1, three districts

In Chengdu Tianfu New District, Chengdu High-tech Zone and Wuhou District, we will build a national leading and globally renowned core area for medical and beauty services, focusing on medical beauty services, technology research and development, education and training. Chengdu Tianfu New District strengthens cooperation with top medical and beauty institutions at home and abroad to promote the development of the entire industry chain of innovation, research and development, incubation, service and production, and build a leading medical beauty industry park in the country. Chengdu High-tech Zone has the advantages of high international level and high-end business gathering. In the Tianyuan 1st Street, Tianfu 2nd Street and Tianfu 3rd Street in Dayuan District, it introduces international and domestic high-end medical beauty institutions to create an international medical beauty district. Wuhou District takes advantage of the medical technology and talents of West China Hospital and West China Stomatological Hospital of Sichuan University, supports the existing leading medical and beauty institutions to become bigger and stronger, and builds Hongpinglou and Renmin South Road medical beauty gathering areas with international and domestic popularity and influence. .

2, two cities

Chengdu Tianfu International Bio-City and Chengdu Medical City have taken advantage of the strong research and development strength of the bio-pharmaceutical industry, solid manufacturing base and sufficient development space, focusing on the fields of medical beauty medicines, medical equipment, medical materials and other industries to build a national leading and world-renowned medical care. Beauty product development and production base.

3, more points

Qingyang District, Jinjiang District, Jinniu District and Chenghua District will focus on promoting the transformation and upgrading of existing medical and beauty institutions, further improve the level of medical beauty services, and create support points for various medical beauty industry. At the same time, according to the future development needs of the “Dongjin” region, Tianfu International Airport New City will be the key area, and medical beauty institutions (enterprises) will be introduced in advance to create a new support point for the medical beauty industry.

Fifth, the main task

1. Implement brand strategy and create a business card of “Medical Beauty”

1. Cultivate the brand of medical beauty institutions. Support medical beauty institutions to implement brand development strategies, with the core of enhancing brand value, and promote the vertical integration of the medical beauty industry chain through mergers, acquisitions, and shareholdings. Support the group development of medical beauty institutions, accelerate the creation of large-scale chain groups with national and even global influence, and further enhance brand awareness. In accordance with the development direction of specialization, standardization and differentiation, the medical beauty clinics and clinics will be guided to make fine sub-areas and form a group of distinctive brands.

2. Shape the brand of medical beauty industry. Encourage medical and beauty institutions to actively participate in the development of industry standards, certification, etc., develop high-level local standards, and enhance the quality and voice of the Chengdu medical beauty industry. Support the development of medical beauty brand service organizations such as consulting, marketing, training, research and development, and carry out brand management consulting and marketing promotion services. Establish a medical beauty consumer rights protection mechanism, promote industry cooperation, carry out charity activities, and enhance the overall image and brand influence of the industry.

3. Expand the visibility of urban medical beauty brands. Strengthen the promotion and promotion of urban brands, and actively build high-end, international and reliable medical beauty city brands, and continuously expand the medical beauty consumer groups. Support the organization of international and national medical beauty industry conferences, forums, exhibitions, drafts, beauty contests and other activities to enhance the influence of Chengdu's medical beauty industry. Support the establishment of medical beauty magazines, strengthen academic exchanges, vigorously popularize relevant knowledge, and create a good industrial development atmosphere.

2. Strengthen project recruitment and improve the energy level of medical and aesthetic industries

1. Implement eco-business investment. Focusing on the medical beauty industry ecosystem, aiming at the key missing links in the industry, implementing strong chain replenishment, and accelerating the introduction of a number of leading medical and beauty institutions (enterprises) at home and abroad. Focusing on the leading medical and beauty enterprises in the industry, we will focus on introducing related supporting enterprises. Aiming at the new business model and new model of medical beauty, we will actively introduce well-known enterprises in the fields of distribution, trade, information services and financial services to enhance service matching capabilities.

2. Change the way of attracting investment. Implement selection of business options, strengthen project access, and ensure the advanced nature of the introduced projects. Implement accurate investment promotion, establish a database of medical and beauty investment target enterprises, track and collect information and dynamics in real time, and formulate investment promotion strategies in a targeted manner. Implementing business investment, establishing a docking mechanism with industry associations, professional investment institutions, and key medical and aesthetic institutions (enterprise) in Chengdu, and taking advantage of their connections and information, and introducing relevant major projects.

3. Speed ​​up the construction of contracted projects. Formulate the annual promotion plan for major projects, improve the project-initiated joint-investment assessment mechanism, and promote the seamless connection between the contracted projects, the commencement of contracted projects, and the commencement of projects. Strengthen the refined management services of the project, establish a monthly supervision, coordination, and notification system, grasp the project construction factor guarantee, actively solve the difficult problems in project construction, and improve the efficiency of the project from signing to landing and completion.

3. Strengthening the wisdom of intelligence and cultivating the support of medical and aesthetic talents

1. Actively introduce talents. Establish a contact mechanism with the world's leading medical and beauty institutions (enterprises), such as the United States, South Korea, Japan, Brazil, Switzerland, etc., focusing on attracting international and domestic industry leaders and outstanding scientists to Chengdu to innovate and start businesses. We will improve the flexible talent introduction mechanism, combine the characteristics of industrial development and development trends, support professional talents to practice in Shenzhen for a short period of time, and carry out medical beauty research and development, production and service cooperation.

2. Strengthen talent cultivation. Support well-known medical experts at home and abroad to coach, visit and academic exchanges, encourage colleges and universities to set up medical and beauty colleges according to industry and market needs, set up medical beauty specialty, strengthen reserve talent training, and enrich professional talents. Vigorously promote school-enterprise cooperation, establish a two-way cooperation and exchange mechanism for talents in universities and medical beauty institutions, strengthen exchange training for employees, and continuously improve the technical level of the medical beauty industry.

3. Optimize the talent environment. We will implement the Chengdu talent policy, further optimize the talent service process, and strengthen service guarantees such as talent housing, settlement, spouse employment, child education, medical care, entry and exit, and suspension and accommodation. Incorporate qualified medical beauty high-end talents into the reward system, improve the evaluation standards for practitioners, and unblock the promotion channels for practicing doctors in private medical and beauty institutions.

4. Promote industrial integration and build a development pattern of “big medical beauty”

1. Promote the integration of medical beauty and cultural tourism. Taking advantage of Chengdu as a famous historical and cultural city in China and China's best tourist city, Chengdu will develop cultural and creative tourism products with the theme of medical beauty services, attracting domestic and foreign consumers to receive medical beauty services. Encourage the development of film and television cultural products with the theme of medical beauty, and explore the establishment of a convenient service system for “entry and exit-traffic travel-leisure shopping-medical beauty-tourism” to promote the integration of medical beauty services and cultural and creative tourism industry.

2. Promote the integration of medical beauty and the Internet. Support the development of medical beauty websites, APPs, etc., foster the "Internet + medical beauty" service platform, and promote the market channel transformation of the medical beauty industry. Promote the deep integration of the medical beauty industry and big data, cloud computing, and artificial intelligence, and provide support for the development of personalized medical beauty, medical and aesthetic financial services. Support medical beauty agencies to use information technology to optimize business processes and improve service quality and efficiency.

3. Promote the integration of medical beauty and life beauty. Encourage medical and beauty institutions to extend to the field of life and beauty, further expand the scope of business, and provide consumers with full-process services such as medical beauty, life and beauty. Support the life and beauty institutions to establish a cooperation and sharing mechanism with medical and beauty institutions in accordance with the law, and expand the medical beauty consumer groups. Explore the establishment of a large-scale medical beauty complex that integrates medical beauty, life beauty, and high-end cosmetics, luxury goods, and art.

5. Accelerate the construction of carriers and promote the aggregation of medical and aesthetic elements

1. Improve infrastructure support. Adhere to the principle of “first public construction after construction”, accelerate the construction of roads, information, energy and other infrastructure in the medical beauty industry park, and build public education facilities such as education, culture and municipality. Support the construction of a number of public factories, standard workshops and other medical and aesthetic manufacturing development platforms. Strengthen the planning and construction of the medical beauty block, adopt the new medical and beauty complex, the existing building renovation and upgrade, etc., and accelerate the creation of a number of medical and aesthetic industry gathering areas with Chengdu characteristics.

2. Support the construction of innovative and entrepreneurial carriers. Encourage innovative institutions such as key institutions, enterprise technology centers, and industrial technology research institutes in universities, medical and beauty institutions, leading enterprises, and strengthen key core technologies and cutting-edge technology research and development. Support the construction of entrepreneurial nurseries, incubators, accelerators, and create space, and other medical and aesthetic entrepreneurial carriers, set up a medical and beauty innovation alliance, build an entrepreneurial service platform, and provide quality and efficient services for the development of medical beauty talents.

3. Innovative carrier construction management mode. Adhere to the cooperation between government and enterprises, market-oriented operation, take the government as the leading factor, and strengthen the development of carrier planning; take the enterprise as the main body and attract social funds to participate in the development and construction of the carrier through multiple channels. Introduce and cultivate market-oriented industrial park operators, build a standardized management system for the park, and upgrade the professional service level of medical beauty parks.

6. Innovate institutional mechanisms to optimize the ecology of medical aesthetics

1. Improve industry supervision. Establish regular information communication and sharing mechanisms for health care, food and drug supervision, industry and commerce, human society, public security, and online information, set up an illegal medical beauty report hotline, strengthen supervision and law enforcement in the medical beauty market, and investigate and deal with violations of laws and regulations. We will improve the post-event supervision and illegal punishment system, standardize the examination and approval of medical beauty, simplify the approval process, and implement industry access approval and diagnosis and treatment specifications. Strengthen the supervision of medical beauty advertisements and maintain a good market environment. Give full play to the role of the medical beauty industry association and effectively promote self-discipline in the industry.

2. Increase policy support. Accelerate the formulation of special policies for the development of medical beauty industry, focusing on the introduction of high-end projects, talent introduction, product development, enterprise development, and carrier construction, and promote the rapid accumulation of well-known medical and beauty enterprises (institutions) and factor resources at home and abroad. Improve the quality and scale of the medical beauty industry, and accelerate the formation of a new pattern of industrial development with reasonable structure and outstanding advantages.

3. Advance first test. Actively strive for the support of the state and the province, and promote Chengdu to take the lead in the fields of medical beauty drugs and medical device imports. Encourage public hospitals to establish talent, technology, service and other cooperative relations with private medical beauty institutions, and support social forces to manage multi-level diversified medical beauty services. Establish a green channel for risk treatment of medical cosmetic surgery, encourage medical beauty insurance business, strengthen practice risk training, and enhance industry awareness of risk resistance and processing. Appropriately relax the restrictions on special needs services in medical and beauty departments of public hospitals, and encourage medical and cosmetic doctors in public hospitals to carry out multi-agency practice. Exploring individual doctors and medical institutions to sign services or form a group of doctors to carry out shared medical beauty services.

Sixth, safeguard measures

1. Strengthen organizational leadership

Strengthen the functions of the Chengdu Pharmaceutical and Health Industry Promotion Leading Group and Office, strengthen the organization and leadership of the medical beauty industry planning and implementation, and hold regular work promotion meetings to coordinate and solve major problems in industrial development. All relevant districts (cities) and counties shall establish corresponding organizations and leading institutions to specifically promote the implementation of various tasks and form a work promotion system that is effectively linked by cities, districts (cities) and counties.

2. Implement industrial planning

Decompose the main development goals, development priorities and key tasks of the medical beauty industry as determined by the plan to the relevant district (city) county and municipal departments, and ensure that the planning is completed in a year-by-year, planned and step-by-step manner. Establish a statistical system for medical beauty industry, and strengthen industrial operation monitoring and forecast analysis.

3. Strengthen work assessment

Establish and improve the medical beauty target assessment and inspection mechanism, and implement annual assessments for each responsible district (city) county and municipal departments to ensure that the objectives and tasks of the planning are completed. Establish a dynamic adjustment mechanism for planning, timely revision and improvement according to the development situation, and enhance the effectiveness of the plan.

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